The Ferrari F430 Spider

Julio Elias of Rodeo Realty’s Beverly Hills office has one of those sports cars that’s a definite head turner: a cherry red convertible Ferrari F430 Spider.
But rather than soak in all that head turning attention just for the sake of soaking in attention, Elias has decided to make the car work for him. He recently had the Rodeo Realty shield and logo added to the hood and his web site added to the windshield.
Check it out!

Elias said he did it to promote himself and the company. He’s proud of the Ferrari F430, proud of working for Rodeo Realty, and says so far the mobile ad campaign is paying off in the form of solid real estate leads and business.